I test drove a black Pirelli the other day. It had been sitting in the sun, and even though it had the rear hatch wide open to let the heat out it was very hot, and even after I had been driving along for a while I could feel the extra heat that black seems to attract, so black would be off my list if I lived anywhere it gets hot a lot. Also while black looks schmick when it is freshly clean, not everyone likes to be constantly cleaning their car.
I like a bright yellow car (eg my Octy wagon), but agree that not everyone does. IMHO the Pirelli yellow is a bit too insipid (but I like the yellow stitching and the tyre tread on the seats).
If you are looking at future resale value then silver or white seem to be the popular colours these days.
2017 MY18 Golf R 7.5 Wolfsburg wagon (boring white) delivered 21 Sep 2017, 2008 Octavia vRS wagon 2.0 TFSI 6M (bright yellow), 2006 T5 Transporter van 2.5 TDI 6M (gone but not forgotten).
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